Jupiter- Design and Branding
13 Years of Marketing Advice in 85 Mins
Highlights 💰 Start with low prices to attract customers and gradually increase as you gain traction. 📈 Volume over quality initially, focusing on producing more content and ads. 📢 Optimize...
How to build a brand in 7mins: Gary Vaynerchuk
Gary Vaynerchuk emphasizes the importance of understanding and empathizing with consumers when building a brand, advocating for genuine care and consideration in marketing efforts. Highlights 💡 Many businesses fail due...
Branding of Twitter: Jack Dorsey
Jack Dorsey discusses the branding of Twitter, focusing on the origin of the name and the verb “tweet.” He emphasizes the importance of the name’s resonance with users and its...
Amazon and Zappos: Jeff Bezos
Jeff Bezos discusses Amazon’s early days, highlighting key principles that led to its success. He emphasizes the importance of customer obsession, invention, and long-term thinking. He then expresses his excitement...
Marketing Advice: Steve Jobs
🏆 Apple’s marketing strategy focuses on values and the need to retain relevance and vitality in a noisy world.👟 Nike’s marketing exemplifies the power of honoring great athletes and athletics.💡...
TedX: How to Become a Marketing Superhero (Giuseppe Stigliano)
Summary Giuseppe Stigliano’s TEDxRoma talk, “How to Become a Marketing Superhero,” argues that marketing’s role must evolve to address global contradictions. He critiques the historical focus on unchecked growth and...
